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Dr. Joe Handsaker
Sport, Science, Technology and Start-Ups
Available now for freelance consultancy and non-executive director roles within sport, science, technology and start-ups
PREVIOUSLY WORKED WITH...








I love bringing ideas to life, and have been heavily involved in the development of multiple award-winning products in wearables, apparel and manufacturing. I do this by providing scientific and technical expertise and a logical process of working, providing best practices on how to capture different metrics, and identifying how to use and display captured information.​
I can also support start-ups having been through the full start-up lifecycle from business conception in 2018 to exit in 2022, raising £500k in private equity and bringing multiple multi-award winning products to market along the way, as well as successfully winning and leading an Innovate UK project with a large consortium of partners.

SPORT

SCIENCE

TECHNOLOGY

START-UPS
AREAS OF EXPERTISE
Sport
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Biomechanics of Running
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Biomechanics of Swimming
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Biomechanics of Cycling
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Biomechanics of Football
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Biomechanics of Cricket
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Biomechanics of Tennis
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Biomechanics of Weight Training
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Sports Apparel Design and Manufacture
Science
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Human Biomechanics
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Anatomy
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Capture of Human Movement
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Capture of Human Function Using Wearables
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Literature Reviews
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Study Designs
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Feasibility Reviews
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Statistics
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Public Dissemination and Marketing of Findings
Technology
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Software Design & Wireframing
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App Design & Wireframing
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Contactless Technology (NFC)
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Wearables
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Basics of 3D Printing
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Basics of Blockchain and Ledger Systems
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Basics of NFTs
Start-Ups
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Pitch Decks
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Business Plans
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Investment Strategy
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Branding on a Budget
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Marketing on a Budget
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General Advice and Experience
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Process Mapping
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Organisation
SOME OF THE PRODUCTS I'VE HELPED BRING TO MARKET....


Running Wearable

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Manufacturing Software


5G Artifical Turf
BACKGROUND AND EXPERIENCE
CEO and Founder @ Elements Technology
Raised £500k in investment, led Innovate UK consortium project with AMRC and brought a multi-award winning product to market before selling in early 2022 to Authentise.
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Scientific Adviser @ MAS Holdings (Twinery)
Supported the development of multiple ​wearable and smart apparel products, working with major customers including Nike, Speedo, Puma, Lululemon and Calvin Klein.
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Post-Doctoral Researcher @ Loughborough University
Led the largest ever experiment into the optimum technique for endurance running, leading to the publication of several journal papers, and informing the development of a novel wearble called Lumo Run.​
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PhD in Clinical Biomechanics @ Manchester Metropolitan University
Research into the effects of Diabetic Peripheral Neuropathy on mobility and safety, and the effects of a simple exercise intervention on at risk adults.
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MSc in Sports Biomechanics @ Liverpool John Moores University
Masters in Sports Biomechanics with a final thesis examining technique differences between kicking a football with recticlinear and curvilinear flight, involving novel ball tracking methods.
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Researcher @ FIFA
Worked in a multi-institutional group of researchers across multiple sites in Europe to identify the differences in athlete turning profiles between natural and artificial turf conditions.
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BSc in Sports and Exercise Science @ University of Chester
Undergraduate degree with a focus on biomechanics and physiology. End of degree thesis looked at the effects of different cleat configurations on performance and injury risk.
HOW IT WORKS
We'll start with a free half hour introductory call to discuss the area you would like support for, and if you find that I can provide some valuable support to your business we can talk through the options for engagement.
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I like to start with a 3-4 hour session where we can go through the area of interest in detail and identify a plan for the consultancy, and in general prefer to work in multiple half day sessions. Unlike day-long sessions, this approach allows both of us to collect information between sessions, so that we can use the allocated time efficiently.
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If you're interested in finding out whether I can support you and your business, please email me at...